Hi there, lovely to meet you.
Aitches Creative Dept. is a multidisciplinary creative studio by Hannah Hoggatt.
We do more than “make pretty things” for you, we work with you to establish your business goals and develop a creative strategy for your brand to help you reach those targeted goals.
We establish meaningful relationships with clients and a deep understanding of their business so they can connect with their audience through heartfelt and strategic design. The goal is to help you find deeper meaning in your “why” through a collaborative process.
Strategy Driven Connection.
The purpose of your brands creative is to drive consumer connection, and ultimately, the bottom line. You might get there in the short term using trendy design that looks like everyone else’s, but is that really who you are as a business? Do you really offer the same thing as everyone else?
I doubt it.
Standing out in a crowded marketplace starts way before you design anything, it starts with knowing who you are and why you are. Start with strategy and a strong knowledge of what you offer the world and who you want to give it to… and you are halfway there.
Strategy is the why & what & Creative is the how.
01. Problem Solving
My favorite part of the game. Developing goals? Figuring out target consumer? Big dreams and unsure how to execute? Things come up, they always do. Nothing ever goes perfect. Let me help you create solutions.
02. Creative Direction
Cohesive, smart, genuine & decisive action is what good Creative Direction is. It’s understanding your business goals and ensuring that your story told through creative are moving the needle for some real ROIs.
03. Strategy & Design
Everything should have a purpose. Once you have your true north everything should serve those goals. Design is function. Every touch point should say something to your consumer. It can convey an ethos, a feeling or information!
04. Visual Story Telling
Connection can be achieved the moment someone lays eyes on your visual story telling. Photography is a crucial way to bring consumers into your world and convey your story. People will relate to you, feel something and know what you are about.
SERVICES
Comprehensive Business Strategy
Brand Strategy & Identity Design
Brand & Lifestyle Photography
Experiential Strategy
originality. a sharp eye.
strategic thinking.
AKA, I have fast instincts and a lot of opinions… too many for my husband, just the right amount for you.
Herban Produce Brand & Business Consulting — Kari Laine Artist Rebrand — The Coop Restaurant Identity & Design — Gaelle Organics Product Photography — Pandora Live Concerts — Orbitz Hotel Plant Pop-Up — Frontera Foods Experiential & Content Capture — Lindsay Lewis Brand Imagery — Blkwell Home Identity Design
• • • Multidisciplinary Creative Direction • • •
+ + Photography, Strategy & Design + +